In a June 30 essay for The Guardian, Phil Adlem said he wasn’t prepared for the global attention he’d receive after he popped the question to fiancé Jonathan Sammons during London’s 2016 Pride festivities. A tweeted photo of the proposal received more than 4,000 likes, while video footage of the moment, as seen in the clip above, has been viewed over 45,000 times on YouTube.
Calling the experience of internet fame “unexpected and surreal,” Adlem said he hadn’t expected photos and video of his proposal to Sammons to take on a life of their own. When the video started to garner attention, he assumed it would stay “with the Pride bubble,” meaning that it would be received positively by all who viewed it. “I was on an emotional high in the immediate aftermath,” he wrote. “I had a wonderful fiancé and I was getting amazing messages of support from friends and colleagues.”